I was having an interesting conversation with a customer today. We were talking about website statistics: Unique visits Hits Key words and phrases I said that I had a standing appointment with myself...

Today is my 50th birthday. I love birthdays. I believe birthdays should be anticipated, celebrated, embraced and shouted from the Rooftops. I have a really big pin that says "today is my...

I just got home from a day-long trip to 64 emails. Not bad considering 62 were spam. Not really but close. One was from an author friend, Ron Finklestein letting me know that the marketing book I...

In Peter Bowerman's monthly e-newsletter he talked about an issue facing every business: collecting on unpaid invoices. One of his readers had offered a suggestion outside the norm of legal action...

Imagine if you could give an entire sales presentation and not even be in the room. Think about your initial sales schpiel: a power point presentation with a little narrative for each slide, right? Oh...

"Opportunities do not come to those who wait. They are captured by those who attack." General George Patton Spreading the word about our business can seem like a battle and yet if we sit...

In this month's edition of my company's newsletter I talk about the fact that associates are your greatest asset. I believe that. Associates represent you and your brand image to customers,...

As small business owners we are focused on growing our business, networking, improving our product offerings and taking care of customers. Protecting our legal rights is an infrequent thought crossing...