We all grew up using Roget's Thesaurus the be-all-end-all resource for words. Well - I have found an even better resource. Sporting over 1 Million words, this book is a must have if you frequently...
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Guess what? Word Tracker has launched a new blog. Are you familiar with Word Tracker? It is a great resource for discovering what words are being used in the Search Engines. We think we know the key...
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I am a child of the 60's/70's and as such grew up with george carlin and the 7 Words You Can't Say on Television. I recently played the album (which is an actual 33 RPM album and not a...
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I love Dilbert and today's comic reminded me of a speech that Norma Rist, of Norma J. Rist, CEO Consulting and I will be giving next month called: "Presenting Yourself for Success - Etiquette...
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Presentations are a part of our daily business life; whether you are presenting a product, an idea or yourself, you frequently have the opportunity to provide information to a group or individuals....
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Communication is a really challenging subject. It is the glue that makes organizations and relationships between people work. And many times, it is done poorly, making it one of the key factors in...
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The sales guy in me cringes every time I hear a sales person refer to their product as a cheap solution. ouch! I'm sure what they mean is it's inexpensive. There's a huge difference...
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Business card may arguable be the single best marketing tool available to all businesses and professions. They're painfully easy to have with you wherever you go and just as easy to distribute....
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Okay, we just talked about overcoming fears in networking, and you have entered the room, stuck out your hand....and then what? How do you introduce yourself: with your name, company and job function?...
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How many of you are comfortable with the thought of walking into a room full of "suits" (men and women) that you don't know, sticking your hand out and confidently giving your 30 second...
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I recently wrote about the problems of using email in business. It's worse than I wrote. In the past week alone I've had two proposals, both requested via email, find themselves in my...
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Here is what has to be the simplest and yet possibly the best marketing communications test and tactic of them all. present your copy and give your spiel to a number of close friends and family. Every...
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There is a lot to learn from watching others. Mistakes can be avoided, tips can be garnered, and lessons can be learned the easy way - through other's success and failure. Learning through others...
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I was on a website this morning that offers a business solution of interest to tens of thousands of people - I'd provide a link to the site, but it's a site I'm affiliated with and as such...
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Here's a short test I'd like you to take. Don't read too far ahead in the post or you'll blow it. 1) Hold in your hands your favorite magazine or newspaper. 2) At a casual pace, flip...
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Have you created a brand strategy that truly reflects your unique value? Robin Fisher Roffer has written an awesome book entitled Make a Name for Yourself, 8 steps every woman needs to create a...
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Reading a post at ePbublishingDaily raised a few thoughts worthy of sharing. Here they are: ePublishingDaily. eBooks don't need to be 200 pages, 80 are fine. The idea is to cover your topic in a...
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While we're ruining our business's reputation and destroying customer loyalty, let's go all the way and wipe our pipeline of future sales as well. This one is even easier. All you have to...
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We all know words are important. And we all know bland writing is lesser read when compared to writing that grabs our attention and excites us. The problem isn't knowing this, that's the easy...
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Did you see the edition of Time listing the 100 Most Influential People? Do you think they put some people on the list just to irk me? There are five categories of influence: 1. Leaders and...
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Do you remember the television commercial for Rice Krispies Treats? The family waited impatiently all day in the living room for the mother to finish the "complicated" tasks of making the...
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BusinessWeek published an article this week with the 5 words you should never use in advertising. 1. Quality 2. Value 3. Service 4. Caring 5. Integrity The article sites overuse as the primary reason...
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At the bottom of this post is a link to Fortune Small Business Magazine in electronic format. It is pretty cool how you can flip pages and the colors and text seem readable but... I like to read my...
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I was appalled, embarrassed and intrigued to witness a professional bridge being publicly burned today. A business owner sent an email out to their contact list - quite and extensive, of which I am a...
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