Avoid Being Cute When It Comes To Choosing Your Business Name
Filed in archive Entrepreneur by Jim Logan on September 30, 2006

Technology companies in particular love odd and offbeat names. These phonic hijinks may be fun, but are they worth the confusion of many that can't figure out the "s" is really a "z" or the "y" is an "i"?
You can loose email and web presence simply because your prospect or customer can't spell your business name or URL. If you have a web presence, make is easy to spell. Remove the Temptation
to get cute with the spelling. Make it easy for people to reach you. Avoid cute when it comes to your business name.
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business+name entrepreneur business name small+business comes+choosing
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