Always on the look out - searching the Web for new and interesting points of view and this morning found 5 Blogs Before Lunch, written by David Allen Ibsen, owners of 5 Meetings Before Lunch..

First I just have to say: one blog before lunch can sometimes be a challenge, but FIVE? By the say, David is a 2006 Webby Award winner!

Hats off!

In his post Madison Avenue and the Resurrection of Orville Redenbacher, David shares examples of some of the old ads being resurrected:

Recently, Coke has once again said "I'd Like to Teach the World to Sing," Burger King is going to "Have it your way" once more and that mustard company is asking, "Pardon me, would you have any Grey Poupon?" All of these taglines are being used once again in new :30 second spots from these iconic brands, designed to recreate the magic from the past.

And, perhaps the most recent example of trying to bring back advertising icons that once connected with the public, is the heralded resurrection of the very much deceased spokesperson for Orville Redenbacher popcorn, nicknamed in pop culture as "Deadenbacker.'

Who is being targeted with this walk down memory lane? The baby boomers? I wouldn't be surprised. I frequently receive forwarded emails directed at the largest population group reminding the reader of roller skate keys and playing kick ball in the street, yelling "heads up" when a car comes down the street and a myriad of other memories that bring about warm feelings of our youth.

Which would you rather see: an advertising message that goes for the shock value (another recent trend) or a trip down memory lane.

Check out David's posting