Response from: Tim King (Check me out!)

Well, ghostwriting has a long tradition. That said, there are various ways to go about it. And I think it depends on what you want to accomplish. If you want to put your seal of approval on everything that's said, put your name on it. Just make sure you actually read and approve of it. If you want to build a community atmosphere (or just want it to seem like more than one person), get someone else to put his name on it, even if you're paying him to write it. Inbetween, consider a byline for both co-authors. Or a byline for you, with your ghostwriter on a secondary byline. For example, Maxine Clark's book The Bear Necessities of Business is credited as by "Maxine Clark... with Amy Joyner." I'm speculating here, but I'm guessing Amy actually wrote the book, while Maxine was busy running Build-a-Bear Workshop. -TimK

Response from: Deborah (Check me out!)

Great comment Tim. You are right, ghostwriting has been around a long time. I guess that was part of my surprise with Mike's post. And yet, the difference with blogging is that we are building relationships and therefore a ghostwritten blog could appear dishonest. Can't imagine a blog post that would be signed: Deborah Chaddock Brown as told to Someone Else.
So I guess in the end, I agree with Mike. Wow - did I just come full circle?