Google Personal
The Google business juggernaut marches on again announcing more valuable new products and services and forecasting ever more for the future.
The new products introduced yesterday include Google Co-op, where doctors and other specialists can contribute knowledge of their fields to improve search results; Google Trends, which lets researchers and advertisers track Google search trends; Google Notebook, which lets people save links from their searches in chat windows; and a new version of google desktop containing interactive gadgets ranging from a music player to a digital plant that blooms or wilts depending on how much computer mouse attention it gets.
To personalize search, Google is developing technology that helps its search engines to understand individual queries — whether a person typing the word ''bass" into a search box is interested in fish or guitars, for example — based on the history of their searches. Google, which previously has introduced Web-based e-mail, calendar, and chat software, also is looking at ways to manage personal files.
''It's a disadvantage for a company to start from scratch every time you do a search without regard to the last search query you typed," said Alan Eustace, Google's senior vice president of engineering.
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Innovation | admin | 11 May 2006 |
