Dec 12 2008

How to Keep Your Job: Personal Branding

Personal branding could keep you from getting fired. At least, that's want Dan Schawbel over at Mashable thinks. His book, Me 2.0: Build a Powerful Brand to Achieve Career Success, looks at 10 ways personal branding can help you keep your job.

Schawbel talks about things like becoming the "go-to-person" for a specific skill in your workplace, gaining social equity at work, advertising yourself, and more.

Schawbel owns the award-winning Personal Branding Blog.

How to Keep Your Job: Personal Branding
Photo courtesy of iStockphoto, Floyd Anderson


1 Comment

  • By Ajlouny, January 18, 2009 @ 4:06 pm

    Interesting post, never thought about personal branding.

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