Personal branding could keep you from getting fired. At least, that's want Dan Schawbel over at Mashable thinks. His book, Me 2.0: Build a Powerful Brand to Achieve Career Success, looks at 10 ways personal branding can help you keep your job.
Schawbel talks about things like becoming the "go-to-person" for a specific skill in your workplace, gaining social equity at work, advertising yourself, and more.
Schawbel owns the award-winning Personal Branding Blog.
Photo courtesy of iStockphoto, Floyd Anderson