Nov
14
2006
Innovation – What is it?

Thanks to Six Disciplines.
Innovation is a discipline and in reality, is broader in scope than product or technological innovation. In fact, your company can innovate along any of 12 different dimensions with respect to its:
- Offerings
- Platform
- Solutions
- Customers
- Customer experience
- Value capture
- Processes
- Organization
- Supply chain
- Presence
- Networking
- Brand
Read more on the Business Discipline of Innovation