Nov 17 2006

Only 37 Shopping Days Left

Only 37 Shopping Days Left

Thanksgiving is next week and that can only mean one thing; it's time to determine what gift you'll provide for your best customers.

First you have to decided who gets a gift and who gets a card and who gets taken out for a holiday meal. Look over your prospect/customer list carefully. My accountant informs me that I can write off up to $25 per customer in holiday gift giving, but check with your numbers person to see what is right for you.

When selecting the perfect gift, besides price, what are your objectives:

To say thank you?
To stand out from the crowd?
To spend the most money?

One suggestion is a gift delivery from Harry & David. If you used them last year, they've probably already sent you an updated brochure with the order form completed based on last year's purchases.

Another suggestion is a plant/tree – something they can have in their office that will remind them of you. Of course, if their thumb is as black as mine – the memory might be more stressful than you'd like.

A fresh suggestion comes from John Jantsch of Duct Tape Marketing – your company logo on a Gift card! Check out John's post with the information you need to order your cards today. In dollar increments from $10-$500 – you can give the gift everyone wants – money – and promote your business at the same time.

Happy Shopping!


No Comments

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a comment