I was doing a little searching today and came across a website for a company offering compensation accounting services: Centive. As part of their website, they have created an animated musical cartoon that parodies the relationship between outside sales people and the finance gurus with the ultimate solution to their age old feud being Centive!

Warning, there are a few mild curse words - so if you prefer not to hear them, don't click. But the message here is a clever way to communicate the SOLUTION this company offers to a PROBLEM most companies relying on commissioned sales people experience.

Is the use of humor offensive or effective? I think it's very clever! Click here to view the cartoon.