bizinformer
What's Your Business Personality?
Filed in archive Strategy by Jim Logan on March 7, 2006
What's Your Business Personality?
Businesses have personalities, reputations, and character just as individuals do. So do departments, workgroups, and teams. And like people, your personality either attracts or repels friendship and support.

I once worked for a company that had a Dr. Jekyll - Mr. Hyde personality. Our pre-sales personality was rigid - lengthy contacts, too many formalities, and inflexible terms. Oddly, our post-sales personality was accommodating - fast service, willingness to appease, do-what-it-takes to make things right.

There are a lot of reasons this Dr. Jekyll - Mr. Hyde personality existed. Some were reasoned. Most were unnecessary.

We chose to be difficult to do business with: process, procedures, reports, check-n-balances, etc. None of them were written or enacted to benefit our customer. We built a process of becoming a new customer that favored us. We made things easier on ourselves. We eliminated our risk in business at the expense of making it harder to become a customer.

Here's the point of this post: You have choices to make in business, one of them is the definition of your personality. You earn your reputation, but you decide long before who you are and what you value. And your personality sets the tone for a relationship.

Choose your procedures, processes, and customer requirements carefully. Present a personality that positively defines your team, department, or company. It's one of the easiest ways to gain respect and earn success.

Permalink: What's Your Business Personality?
Tags: personality  character 
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/17839
img Addthis img Ask img Blinklist img del.icio.us img Digg img Fark img Facebook img Google img Lycos img Ma.gnolia Add this page to Mister Wong Mr Wong img Netscape img Netvousz img Newsvine img Reddit img StumbleUpon img Slashdot img Tailrank img Technorati img Wink img Yahoo

Vote for What's Your Business Personality?:

  • Currently 6.00/10
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
Rating: 6.00 out of 3 vote(s) cast.
Subscribe
Share It
RSSrss
See all blog subscribe options
Google google
What is RSS?
Yahoo! yahoo
Addthis Subscribe using any feed reader!
Bloglines Bloglines
Newsletter

TwitterFollow us on Twitter!