Ok, now that I have your attention, all you service firms out there pay attention.

Raintoday.com has written an excellent article about websites for service firms, you HAVE to read this article.

People will come, Ray! They'll come to Iowa for reasons they can't even fathom. They'll turn into your driveway not knowing for sure why they're doing it.... 'Of course we won't mind if you look around,' you'll say, 'it's only twenty dollars per person.' They'll pass over the money without even thinking about it."
- Terrence Mann, Field of Dreams