Category: Marketing

Feb 24 2008

Time and Knowledge as Marketing Tools

A day wasted on others is not wasted on one's self. – Charles Dickens

Over the weekend, I was Stumbling around and came across a story from smallfuel.com discussing three different experiences wi…

Dec 28 2007

Are You An Expert?

Of course you are. You have a knowledge base and experience to draw from that is unique from anyone else. Do people know you are an expert?

When marketing yourself and your business online, it is rec…

Dec 27 2007

10 Marketing Tips for Home Based Businesses

Once again a New Year arrives – a chance to evaluate all aspects of our business and certainly our marketing efforts will come under scrutiny.

All Business offers 10 tips for marketing your home base…

Nov 28 2007

Marketing Kit Key Components

I love Entrepreneur Magazine, it is the journal I enjoying pouring over each month. I always learn something new. Imagine my joy at discovering that one of my favorite business gurus had written an ar…

Nov 20 2007

Staying in Touch

Chris Brown over at Branding and Marketing challenges online marketers to come up with three easy to execute modes of keeping in touch with your customers.

I'll add my three:

1. E-newsletters….

Nov 01 2007

Promote Your Business in Someone Else’s Store

My background in retail coupled with my love of crafting leads me to seek out opportunities to learn new things and shop in new stores. Afterall, the one with the most craft supplies in the end – wi…

Oct 30 2007

Strategic Alliances: the Perfect Reese’s Cup

When you think of great partnerships over time a few special ones come to mind:

Ginger Rogers and Fred Astaire
Roy Rogers and Trigger
The Lone Ranger and Tonto
Bing Crosby and Bob Hope

But for me …

Oct 30 2007

Them’s Fightin’ Words: Blog or Else!

I stumbled upon Prevail PR today and their post Small Business Blogging Toolbox in which they state:

Building a blog for your small business could mean the difference between failure and success. N…

Oct 09 2007

Word of Mouth Leads the Way

Some may call it gossip, but the number one way consumers make decisions on who they'll trust to do business with is from a personal referral or WORD OF MOUTH.

Ben and jackie over at Church of …

Sep 27 2007

Marketing Absurdities

Web 2.0 is all about interacting with your audience and today I found an absurd example of how interaction and marketing have merged to advertise chicken.

Burger King has a site call the Subservien…